The Power of Why

Hard-line divisions in social and political ideology are exacerbated through social media and other digital platforms. Preconceived notions hold steadfast in fixed mindsets. Frustrations build from believing "the other side" won't listen. Oftentimes, we may turn to bombarding family, friends, neighbors, opposing forces with mounds of evidence that our side is right. How can they ignore facts, after all? Yet, it does not yield expected results and we shake our heads in exasperation. We lose relationships. We widen the divides.

It doesn't have to be that way, though, not when you can wield the Power of Why.

Digital Communication Tip: Ask Why

First, ask yourself why. If there is something you believe so strongly in that you battle strangers on your college roommate's cousin's Facebook feed, make sure you know why you are doing it. Ask yourself why you believe in this thing. Then ask again. No repeat answers. Ask yourself at least five times. Be clear in what you believe and why.

Second, ask the other person why. Do it respectfully. Genuinely. Try to ascertain their perspective. Challenge yourself and, in turn, them to understand what they believe and why. You've walked the walk, so now you can credibility to talk the talk. If they balk, be prepared to walk...away. Not all hearts and minds can be won over.

They may insist they have nothing to prove to you and they would be right.

They may challenge your argument and demand evidence, which you can provide (because, remember, you've walked the walk).

They may...actually engage in a discussion.

It can be a struggle to find common ground with fellow citizens, especially when it seems new battle lines are drawn nearly every day. Sometimes a big step is needed to make a big change. Other times, a small adjustment, like using one little word to ask a simple question, can make a huge difference.

image courtesy Ksayer1 via Flickr